17 Mar
Foursquare and Gowalla
Remember MySpace and Friendster then before you know it Facebook comes along and dominates the social media market. Facebook added fan pages for businesses and even jumped into the PPC market offering businesses the ability to run PPC ads on the network.
Now here comes Foursquare and Gowalla and it is being billed as the location wars.
Foursquare and Gowalla have turned social media into an incredible opportunity for business by making it a game. They both let you “check in” at various places (restaurants, stores, etc) and both have a bit of a game aspect to them. Foursquare is based on cities and addresses and Gowalla is based entirely on GPS which seems to be an advantage when traveling. The GPS finds you no matter what and no need to type in the location if it is not in the system. Wonder if Facebook and Twitter is going to jump into this game type of networking?
Here is a good article for you to read that took place this week in Austin for the South by Southwest Interactive festival. Click here for the article on CNN
Mobile marketing is here to stay and it is only going to get bigger. Get involved today and get the advantage over your competition.
Starbucks is embracing mobile, Foursquare lands them as a partner Click here to read
Get started with mobile marketing with your free 30 day trial Click Here
Check Us Out on Facebook and Twitter!
